Once the Benidorm fiestas finish in November, the unofficial British fancy dress party starts on the day after. One of the greatest highlights of the year, and a must for all to take part and dress up. Visitors have to do great efforts to showcase a spectacular day of fun, colour and a amazing atmosphere.
This tradition started over 20 years ago when Manolo from Sinatras used to offer a free drink to anyone who dressed up, of course now numbers have grown so much this is not possible. Last year it is estimated that around 30,000 people attended this celebration! Each year the party just gets bigger and better most of the action is around the bars in the Calle Gerona & British square area of Benidorm with a parade which generally starts at Morgan Tavern around 3pm.